Arition infotech |Android Apps |SEO company in Patna

Leading Software Company in Bihar

Category: Social Media (Page 1 of 3)

Arition infotech | Website Promotion,Digital Marketing Company

Arition Infotech Pvt. Ltd.

Boring Road ,Patna,  | K.N Market Begusarai

Digital Marketing is the promotion of products or brands via one or more forms of electronic media.Like: promoting through internet,mobile,sms,email etc.

Types of Digital Marketing

Search Engine Marketing (SEM)

1.SEO (Search Engine optimization)
2.PPC Ads (Pay per click Ads)
3. PPC Tool(Google Adwords)

Social Media Marketing(SMM)

1.SMO (Social Media Optimization)
2.Paid Ads/Sponsored Ads

Video Marketing

1.Video promotion through paid Ads
2.Channels (Youtube,facebook,vimeo etc)

Content Marketing

1.Content Writing
2.Content outreach
3.Channels(Personal blog,Wordpress blog etc)
4. Tool(Taboola,gemine etc)

Email Marketing

SMS Marketing

Affiliate Marketing

digital marketing in patna

PPC Ads/Google Adwords

PPC Ads stands for Pay Per Click ads.These ads generally show on search engine like Google,Bing and Yahoo.PPC ads appear along with the paid or natural search result.The search engine is then paid every time a user clicks on the sponsored ads.Basically ppc is only a terminology to change the advertiser.

Google Adwords is an online marketing tool or you can say an interface which is created by google to run the promotional campaigns.

  • If you are running your ads on google search engine then it would be Google Adwords Ads.
  • If you are running your ads on Bing search engine than it would be Bing Ads.
  • If you are running your ads on Yahoo search engine than it would be yahoo Ads.

Social Media Marketing

  • Social media marketing refers to the process of gaining website traffic or attention through social media sites.
  • Social media marketing programs usually center on efforts to create content that attracts attention and encourages readers to share it with their social networks.

Content Marketing

Content marketing is the marketing process for creating and distributing relevant and valuable content to attract,acquire and engage a clearly defined and understood target audience-with the objective of driving profitable customer action.

Email Marketing

every email sent to a potential or current customer could be considered email marketing.

It usually involves using email to send ads,request business,or solicit sales or donations,and is meant to build loyalty,trust,or brand awareness.

SMS Marketing

(short message service marketing) is a technique that uses permission-based text messaging to spread promotional messages.

Affiliate Marketing

Affiliate marketing is a process of marketing wherein you refer someone to any online product and when that person buys the product based on your recommendation,you receive a commission.

Benefits of Digital Marketing

  1. Cost effective
  2. Simple to measure
  3. Real time results
  4. Easy performance tracking
  5. Broad audience reach
  6. Highest ROI

Arition infotech ,Leading Software Company in Bihar.Our services are Digital Marketing,SEO,SMO,Website Designing,Android Development,Software Development.

Mycollegeintern is our educational arm Partner.

Our Head Office in Patna and Branch Office in Begusarai.

Social Media Optimization

Internet marketing in patna and begusarai

Arition Infotech Pvt. Ltd.

SMO | Social Media Optimization and SEO | Search Engine Optimization

There are numerous benefits to engaging in social media marketing.Some are tangible(number of Likes,Fans and followers) and some are not(enhanced customer service,brand recognition and developing lasting relationships).You may not fully “get” social media,but you can’t deny that it is important and should be included in your overall marketing campaign.

Social Media is here to stay,and it’s up to you to make sure your company uses it to their best advantage.

SEO is another field of online marketing that has earned itself a permanent spot in the marketing campaigns of many companies with millions of searches being conducted every day,a company that can’t be found in the search engines is practically invisible.

However ,SEO and social media marketing shouldn’t exist in separate silos.In truth,there should be an element of SEO in all of your online activities,as well as finding a way to leverage your offline marketing methods online.As social media marketing matures,it’s becoming dearer and dearer that it has an impact on a site’s SEO.

When to Post On Facebook?

– 8 To 9 AM
– 6 to 7 PM
– 11 To 12 PM

7AM because,lot of the people check their Facebook when they wake up and post comes on the top of the news feed.
11 To 12 PM

Because the user check their message and timeline before going to bed.


What are Back links & Why are they important ?

digital marketing in patna

What are Backlinks ?

Backlinks are links from other websites that lead back to your website or video.

Why are Backlinks important ?

They’re like online votes that tell google how important your video or website is. The more votes you get the better you can rank.

Not all links are equal ,you only need high quality backlinks.Low quality links are useless.

How Do You Get Backlinks ?

1. Submit short articles to article directories
2. Popular Forums Related to your Niche
3. Use Fiverr
4. Social Monkee
5. Link Exchange


Back links plays an important role in Search Engine Optimization (SEO).Backlinks are back bone of page rank in Google Search Engine of websites.

Website and Software Company In patna and begusarai

Arition infotech, Leading IT company in Bihar.

Our services are Website Designing/Development,Search Engine Optimization,Social Media Optimization,Software Development,Digital Marketing,Bulk SMS,Android Mobile Application

Mail us :

Call us @ 9155494233 / 7549500297

Arition infotech SEO/SMO company In Patna/Bihar

Website and Software Company In patna and begusarai

Website and Software Company In patna and begusarai

Social Media Marketing

seo company in patna

What is Social Media Marketing?

Social Media Marketing is a marketing technique to improve traffic and brand awareness using Social Sites.

What is Social Media Optimization?

Social Media Optimization is a process of improving the social signals in and outside the site.

digital marketing in patna

Why Social Media Marketing?

  • 1.21 Billion Active Users
  • 1.01 Billion Mobile Users
  • 100 Million Plus Users in India
  • 50 Million FB Pages
  • 5 new Facebook profiles are created every second
  • The average spend time is 20 minutes per visit
  • 5,10,000 comments are posted every minute
  • 42% of marketers say Facebook is critical or important

53% of shoppers has purchased from Facebook Pages

51% of fans purchases from brands they “like”
68% of marketers say Facebook ads are effective


1 Billion + Users
225 Million Active Users
78% Mobile Users
500 Million Tweets per day

  • 1+ Billion Active users
  • 2nd Largest Search Engine
  • 100 Hours of video per Minute
  • 40% Mobile Traffic
Google +
  • 1.7 + Billion Users
  • 540 Million Active Users
  • Better for Search Visibility
  • Local SEO Integration

Facebook Profile

A profile is an individual account in FB

Has high engagement and reach compared to business page
– Create a Custom URL ->
– Enable Tagging Settings
-Enable Privacy Settings

-cannot use advertising for personal Profile

Business page helps you build your reputation,reach new customers and stay connected with customers
-Can have unlimited number of Fans
-Can Promote using Advertising
-Can use Facebook Apps

Example :

Goal of the Page
-Business Updates
-Customer Engagement
-Brand Awareness
-Increasing Leads/Sales
-Creating an Awareness Campaign

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